A world of betting at your fingertips

Get the definitive betting experience on your mobile or tablet with the William Hill app. Get instant prices on thousands of markets and stay close to the heart of the action with live streaming and advanced in-play scoreboards. Bet, watch, cash out and more – wherever and whenever you want.

Create and bet on your own markets

Whether you’re following form or you’ve just got a hunch, send us your bet ideas on Twitter or through the app with the #YourOdds hashtag. From corners to goalscorers, break points to 180s, the ordinary and extraordinary, let us know what you come up with and we’ll price it up for you and everyone else to back.

Offers, enhancements, promos, and more

Horse racing and football. Boxing and esports. Whatever your sport, you’ll always get great value with William Hill. From price enhancements and win bonuses to promotions and special offers; every day we give our customers more.

We’re here to help

The customer has been at the heart of everything we do since we first set up in 1934. Technology may have changed, but our attitude hasn’t. We believe that betting should be fun, safe and secure for everyone. If you ever feel that you’re not in control or just fancy someone to talk to, our team is on hand to help.